Classora Media Support

Classora Media Support

Classora Media Support is a family of semantic services oriented to improve the functioning of digital platforms. The suite includes both front-oriented products (semantic search engine, semantic enrichment with external content, and social networking interaction), and back-oriented products, automating tasks and internally increasing productivity (autotagging, autobriefing, and autonomous calculation of trending topics... etc.). This family of services is particularly oriented to digital media, news agencies and CMS platforms.

Sample of enhancement using Classora

Regarding some of the products in this suite, Classora is halfway between a technology company and a contents agency. Classora Media Support may semantically enrich any type of text from dozens of different data sources with information in multiple formats and completely updated.


Why using Classora Media Support?

Classora Media Support can make a great difference for media, agencies and content-based digital platforms due to the following reasons:

Increases internal productivity, Classora Media Support suite incorporates services for automating routine, and sometimes tedious, tasks. This is the case of the autotagging of news (both in real time and for all the newspaper archive), autobriefing (automated summary of configurable length), etc.

Improves the main navigation ratios, for the front-end part, Classora Semantic Enhancement, Classora Search Engine and Classora Social Trends are oriented to improve important ratios on the Internet, such as the number of pages per visit, the average time the user spends in the site, the rebound percentage or search engine positioning.

Provides an unprecedented database, the innovative product Classora Semantic Enhancement includes an original and constantly updated database of people, companies, places and institutions. There is no need for users to visit external data sources like Google or Wikipedia.

Contributes to a more addictive navigation, providing better connections between the contents: users can access news/contents related to any person/institution/company, keeping them interested with suggested contextual content.

Easy integration, the incorporation of the services of Classora Media Support in digital media systems is practically transparent (both in back-end and in front-end). Classora provides a very simple API and supplies the data in an exchange format adapted to the customer's system.

Uses the best and latest semantic technology, both the semantic algorithms and the data loading robots that Classora uses are in-house technology based on latest generation standards. Classora Technologies makes every effort to stay informed about the latest technological trends in order to provide our clients with the best services.

It is a natural tendency in digital media, despite Classora's technological innovations, some important media (The New York Times, The Guardian, the BBC, etc.) use ideas and technology with functions comparable to those of Classora Media Support. In fact, the most important think-tanks consider that the gradual incorporation of this kind of technology by the digital media is unavoidable.

Products and services of Classora Media Support suite

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Classora
Semantic Enhancement

Service to semantically enrich the contents of a digital media. It is capable of automatically recognizing entities (people, places, companies, topics, etc.) and showing relevant information about them, including data sheets, graphs, maps, comparative charts, rankings, social networking components...

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Classora
Search Engine

Service to analyze and complement the searches that are performed in a given media. This service incorporates structured information from external sources, offers related search suggestions and can detect spelling errors in the text entered by users, suggesting an alternative syntax.

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Classora
Social Trends

Service that allows monitoring the trending topics of a set of URL's. It works with a list of 50 URL's provided by the client. This list can include Twitter users and Facebook profiles. Classora connects to the specified webs every 60 minutes to calculate the hottest topics of the moment.

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Classora
Autotagging

Service to grammatically analyze the text of a news item and locates the most relevant tags. The service works totally autonomously and has several levels of reliability, adjustable according to customer needs.

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Classora
Autobriefing

Beta service that semantically analyzes texts and tries to automatically generate a summary. This summary is intended to be human-readable. The summary length may be configured on demand.

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Classora
Autosuggest

Service that allows the generation of suggestions in real time as the user is entering text. These suggestions may be images, descriptive texts and links to other relevant content. It is the ideal complement to the Classora Search Engine service.